By BowTiedParrotFish on Substack · Hundreds of subscribers · 8 free and 4 paid among the latest 12.
Want to make more money? E-commerce is the way to do it! It's easy and simple, even from your phone, so you can make the most of your small business all the…
Your price is not a number. It is the first story your store tells. Here is how to tell it correctly. Most store owners set prices the same way. They find the supplier cost. They calculate the margin they need. They check what…
You do not need more traffic. You need to look more carefully at what you already have. Most store owners chase growth by looking outward. New ad channels. New products. New audiences. New platforms promising reach they have not…
The loudest brands in your feed are not always the ones with the best numbers. Here is what the quiet ones do instead. There is a store in your product category right now that you have never heard of. No viral moments. No…
Friday is not the end of the week. It is the starting gun for your two highest revenue days. Most store owners close their laptops on Friday and hope the weekend takes care of itself. The ones consistently posting strong Monday…
The strategy was never the problem. Here is what actually was. Two founders. Same product category. Same platform. Same ad budget. Same month to launch. Twelve months later one of them is scaling and the other is wondering what…
The path from nothing to something real is shorter than the fear makes it look. Here is exactly what it looks like. Let me tell you something that took me longer than it should have to believe. BowTiedParrotFish’s Newsletter is a…
You are not waiting until you are ready. You are paying for the wait and not noticing the bill. Nobody talks about the cost of waiting. We talk about the cost of starting. The risk, the investment, the uncertainty, the…
Because the whole point was freedom. Not a fancier cage. Read more
Most store owners try to get more traffic. The ones compounding revenue fix what happens to the traffic they already have. Right now someone is on your store. They found you through an ad or a search or a link a friend sent them.…
Most product descriptions describe the product. The ones that actually sell describe the customer’s life before and after it. Open any ecommerce store right now and read the product descriptions. Lightweight and durable. Premium…
Most store owners dread the complaint email. The ones quietly compounding conversions treat it like the most valuable message in the inbox. BowTiedParrotFish’s Newsletter is a reader-supported publication. To receive new posts…
Most store owners clock out on Friday. The ones growing quietly through the weekend do these things instead. Friday night is not the end of the week for your store. It is the starting gun for your two highest traffic days.…